Zoho, a global technology leader, has announced the launch of its first office in Doha, Qatar. This expansion follows a 29% revenue increase and a 50% growth in its channel partner network in 2023. At the Zoholics Qatar 2024 event, Zoho also released a study on productivity and collaboration trends among Qatari businesses.
Zoho’s Expansion in Qatar
Zoho’s growth in Qatar highlights the rising demand for its cloud-based solutions. The new Doha office aims to enhance local service, foster stronger customer connections, and cater to the specific needs of businesses with customized solutions. Zoho’s popular products in Qatar include Zoho One, Zoho Books, Zoho People, Zoho Creator, and Zoho Expense. The company also saw a 27.5% revenue increase through channel partners in 2023.
“We’re thrilled to witness our company’s continued growth in Qatar, a market that has consistently demonstrated a strong appetite for innovative technological solutions. The vibrant business environment and forward-thinking approach of the local ecosystem have created a fertile ground for our expansion. As Qatar continues to embrace digital transformation, we remain committed to providing cutting-edge solutions that address the evolving needs of businesses and contribute to the nation’s economic prosperity,” said Hyther Nizam, President Middle East and Africa (MEA).
Key Findings on Productivity and Collaboration
The study surveyed 3,301 employees across the Middle East and Africa (MEA), including 396 in Qatar, revealing important trends and challenges in workplace collaboration.
- Despite the shift towards hybrid and remote work post-pandemic, 60% of respondents work fully on-site, 32% hybrid, and 8% remotely.
- Technology usage is prevalent, with 51% of respondents using 1-5 apps daily, 31% using 5-10, and 18% using over 10. Unified task tracking tools saved up to 3 hours for 76% of users, while 77% of those not using these tools could benefit similarly.
- Access to information is a challenge for 25% of respondents, with over 24% needing occasional help. Despite this, there is confidence in company resilience and a call for improved collaboration practices.
- The study highlights a lag in tech adoption, with 72% of companies not implementing new solutions in the past two years, indicating a missed opportunity for leveraging AI and streamlined workflows.
- A disparity exists in the need for improved communication tools, with 60% of on-site workers, 32% of hybrid workers, and only 8% of remote workers identifying areas for improvement.
“Our enterprise collaboration platform, Zoho Workplace, pioneered the unified experience way back in 2017. Our vision has been validated with the survey results that have highlighted the lack of access to necessary data, challenges in tracking tasks, and difficulties in communication within the organisation. Moreover, as we build apps for various business functions and understand how they interoperate, we have created a communication layer across our offerings to foster contextual collaboration,” said Nizam.
For more details on the survey findings, visit here.
